by: John Chidley-Hill
According to this Street and Smith's SportsBusiness Daily article, the popularity of Mixed Martial Arts is at an all-time high.
ESPN's Sports Poll has been keeping track of the popularity of all the major sports since 1994, and in July MMA has achieved new levels of popularity in the wake of UFC 100.
The biggest jump was in casual sports fans, 39.2% of them saying that they were at least a little interested in MMA.
The share of avid MMA fans also grew, with 9.1% of them saying that they were very interested in the combat sport.
All this despite the off-putting comments of heavyweight champion Brock Lesnar after his successful title defence.
Given the growing popularity of MMA, the Lou Marsh selection committee should consider UFC welterweight champion Georges St. Pierre as Canada's top athlete of 2009.
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